Free Resource
30+ free WhatsApp Business templates for Indian SMEs
Battle-tested templates covering lead capture, nurture, quotation, demos, support, AMC renewals, payments, marketing broadcasts and onboarding. Copy them as-is, edit the {{variables}}, paste into your WhatsApp Business inbox — or import directly into ZIVUX.
Lead Welcome
New IndiaMart lead — first response
Hi {{name}}, thanks for your enquiry about {{product}} on IndiaMart. I'm {{rep_name}} from {{company}} — can I send you a quote with GST + delivery details, or would you prefer a quick 15-min call this week?
Reply YES for quote, CALL for a call, or just text me your question.Lead Welcome
JustDial lead — first response (Hindi-friendly)
Namaste {{name}}, JustDial pe aapka enquiry mila for {{product}}. Main {{rep_name}}, {{company}} se. Kya aap call par baat kar sakte hain ya WhatsApp pe details bhej dun?
Reply 1 for WhatsApp quote, 2 for call.Lead Welcome
Website form — instant ack
Hi {{name}}, got your enquiry from our website. Our {{product}} expert {{rep_name}} will reach out within 1 business hour. Save this number — we'll follow up here.Lead Welcome
Walk-in / showroom visit — thank-you
Hi {{name}}, thanks for visiting our {{location}} showroom today. As promised, here's the {{product}} brochure: {{link}}. Quote attached. Any questions, reply here.Nurture
Day 1 — value follow-up
Hi {{name}}, just so you have it handy — {{product}} comes with 2 years warranty, free installation in {{city}}, and EMI option from {{partner_bank}}. Want me to send a quick comparison vs {{competitor}}?Nurture
Day 3 — social proof
Hi {{name}}, sharing a quick case study — {{client}} (similar to your business) deployed our {{product}} 6 months ago and saw {{metric}}. Happy to connect you for a reference call if useful.Nurture
Day 7 — soft check-in
Hi {{name}}, just checking — is the {{product}} still on your radar? I can hold the {{festival_offer}} pricing for you until {{deadline}} if you want to lock it in.Nurture
Day 14 — stalled-deal revive
Hi {{name}}, haven't heard back on the {{product}} quote from {{date}}. No pressure — should I close this enquiry or do you want me to send revised pricing with {{new_offer}}?Quote
Quote attached
Hi {{name}}, attached is the quote for {{product}} — total ₹{{amount}} incl GST. Valid till {{date}}. EMI option starts at ₹{{emi}}/month. Confirm and we'll process within 24h. Quote: {{link}}Quote
Quote revision — discount
Hi {{name}}, revised quote with {{discount}}% festive discount: ₹{{new_amount}}. Saved ₹{{savings}} vs original. Locks at this rate till {{date}}. Confirm with a YES.Quote
Bulk order — tiered pricing
Hi {{name}}, for your bulk requirement of {{quantity}} units:
• 50-99 units: ₹{{price1}}
• 100-499: ₹{{price2}}
• 500+: ₹{{price3}}
All prices incl GST + freight to {{city}}. Confirm quantity and I'll lock pricing.Demo Booking
Demo booked — confirmation
Hi {{name}}, your demo with {{rep_name}} is confirmed for {{date}} at {{time}}. Google Meet link: {{link}}. We'll cover {{product}} setup, your use case, and pricing. See you then!Demo Booking
Demo reminder — day before
Hi {{name}}, gentle reminder — your {{product}} demo is tomorrow at {{time}}. Meet link: {{link}}. If anything changes, reply RESCHEDULE and we'll move it.Demo Booking
Demo no-show — re-engage
Hi {{name}}, missed you at today's {{product}} demo. Totally understand it gets busy. Want to reschedule? Drop a time that works and {{rep_name}} will be on the call.Support
Ticket acknowledged
Hi {{name}}, got your message about {{issue}}. Logged as ticket #{{id}}. Our {{rep_name}} from support team will reach you within {{sla_hours}} hours. Track here: {{link}}Support
Resolution + CSAT ask
Hi {{name}}, ticket #{{id}} ({{issue}}) is resolved. Was the fix helpful?
Rate us:
5 ⭐ = Excellent
4 ⭐ = Good
3 ⭐ = OK
2 ⭐ = Poor
1 ⭐ = Bad
Reply with a number.Support
Field-service visit confirmation
Hi {{name}}, {{technician}} will visit your {{location}} between {{time_window}} on {{date}} for {{service}}. Reachable on {{phone}}. Please keep someone available.AMC Renewal
AMC — 90 days reminder
Hi {{name}}, your AMC for {{product}} (purchased {{date}}) expires on {{expiry_date}} — 90 days away. Renewal at ₹{{amount}}, locks current SLA + parts coverage. Confirm and we'll process.AMC Renewal
AMC — 30 days urgent
Hi {{name}}, AMC for {{product}} expires in 30 days ({{expiry_date}}). Without it, service calls are at hourly rate + parts at retail. Renew now for ₹{{amount}}: {{link}}AMC Renewal
AMC — expired re-engagement
Hi {{name}}, your AMC for {{product}} expired on {{date}}. We're offering 15% off renewal if processed in next 7 days. Want me to send the proforma?Payment
Invoice sent
Hi {{name}}, attached is invoice #{{inv_id}} for ₹{{amount}} — due {{date}}. Pay via UPI: {{upi}} or NEFT to {{account}}. PDF: {{link}}. Reply if anything needs revision.Payment
Payment overdue — gentle nudge
Hi {{name}}, invoice #{{inv_id}} (₹{{amount}}) was due on {{date}} — currently {{days}} days overdue. Any blocker? Happy to extend by {{ext_days}} days if needed. Reply OK or call.Payment
Payment received — thanks
Hi {{name}}, payment of ₹{{amount}} received against invoice #{{inv_id}} — thank you! Receipt: {{link}}. Your account is now current.Marketing
Festival offer broadcast
Hi {{name}}, {{festival}} special — flat {{discount}}% off on {{product}} for the next 7 days. Free delivery in {{city}}, EMI from ₹{{emi}}/month. Reply OFFER to lock in.Marketing
New product launch
Hi {{name}}, launching {{product}} this month — first to try. Launch price ₹{{price}} (vs MRP ₹{{mrp}}). Limited to first 100 orders. Pre-book with a YES.Marketing
Customer story / testimonial
Hi {{name}}, sharing how {{client}} is using our {{product}} — {{outcome}}. Could be relevant for your {{use_case}}. Full story: {{link}}Onboarding
Welcome — first day
Welcome to {{company}}, {{name}}! Your account is live. Here's what to do in the first 24h:
1. Add your team: {{link1}}
2. Connect WhatsApp: {{link2}}
3. Add your first lead: {{link3}}
Reply HELP anytime.Onboarding
Day 3 — engagement check
Hi {{name}}, you've been with {{company}} for 3 days. How's the setup going? Any blockers? Reply with what's hard and we'll send a 5-min walkthrough.Re-engagement
Cold lead — last attempt
Hi {{name}}, this is my last note on {{product}}. We've spoken briefly but haven't taken it further. If you want to revisit, reply YES. If not, I'll close the file with no offence taken. Either way — best of luck!Re-engagement
Lapsed customer — winback
Hi {{name}}, miss having you as a customer. Things have changed — {{new_feature}} is now standard, pricing is more flexible, and we've added {{enhancement}}. Want a 20-min catchup?FAQ on WhatsApp Business templates in India
Do I need WhatsApp Business approval to use these templates?
Only the broadcast / marketing templates need pre-approval by Meta. Reply-to-inbound templates work without approval. ZIVUX submits + tracks approvals automatically.
How much does WhatsApp Business API cost per message in India?
Meta charges per conversation, not per message: Marketing ~₹0.78, Utility ~₹0.115, Authentication ~₹0.105, Service conversations are free (post Jul 2025). ZIVUX bills these at strict pass-through — no markup.
Can these templates be used in Hindi, Tamil, Marathi, Gujarati?
Yes. Submit each translation as a separate template variant during Meta approval. ZIVUX auto-detects the lead's preferred language and picks the right variant.
How many templates can my account have?
Meta allows up to 250 templates per WABA. ZIVUX has no internal limit beyond Meta's.